HENRY WHITE
Senior Creative @ Mother
Art Direction and Design
b. Cincinnati 1994
Work
Information
01
LIVE FREE EAT SMASHERS
Sonic wanted to declare their smasher burger as the Smashional Burger of America. So we leaned into monster trucks, bald eagles, and grandma’s apple pie.
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02
MARATHON (BUNGIE)
We turned Bungie’s announcement trailer for Marathon into a portal that brought fans new and old into the game’s universe through a communal, real-time alternate reality game.
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03
NOW IS EXCEPTIONAL
Buick’s new lineup of cars has all the bells and whistles for a fair price. Don’t wait for luxuries—now is exceptional.
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04
THE TITTY BAR
Coming soon...
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05
LIVE FREE EAT SONIC
When tasked to relaunch the brand, we created the Sonic Department of Research & Deliciousment headed by the Chief Ingenuity Officer. His main mission in life? Crush boredom and infuse fun into every moment.
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06
MOTHERLY ADVICE
She cleaned you, she fed you, she literally grew you inside of her. The least you could do is listen to her once in awhile.
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07
THE SONIC PLACE
Satisfying your cravings with Sonic will transport you to some pretty crazy places. Each individual product inspired our custom sets and songs.
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08
WHISKEY OF THE WEST
Whiskey of the west needed to distinguish itself from their stodgy southern brethren. We wanted to celebrate the fearless folk who raise their glasses, not their pinkies.
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09
WARM BEER SUCKS
Listen to the experts...warm beer sucks! And so does global warming. That’s why Budweiser is committed to using 100% renewable energy.
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10
PHOTOGRAPHY
Nikon FG, Nikon 28Ti, and Fujifilm X100V.
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11
DESIGN PROJECTS
Habitat of personal and professional design.
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