HENRY WHITE
Senior Creative @ Mother
Art Direction and Design
b. Cincinnati 1994
Work
Information
01 SONIC DRIVE-IN
LIVE FREE EAT SONIC
2024
When tasked to relaunch the brand, we created the Sonic Department of Research & Deliciousment headed by the Chief Ingenuity Officer. His main mission in life? Crush boredom and infuse fun into every moment.
Directed by Jody Hill
Music by Marc Rebillet
VFX by Rascal
CCO—Joe Staples
ECD—Jed Cohen, Simon Bruyn
CD—Clemente Bornacelli
CW—Maddie Graham, Christina Nordin
AD—Henry White, Erica Canup
We also created Live Free Eat Sonic spots for the new drinks and groovy fries